Of Strategies, Deliberate and Emergent

Deliberate and emnergent strategies mnay be conceived as two ends of a continuumn along which real- world str ategies lie. This paper seeks to develop this notion, and So?le bafsic issuies related to strcategic choice, by elaborating along this continuaitn various types of strategies uncovered in research. These includcle strategies labelled planned, entrepreneutrial, ideological, umZ1brella, process, uinconnected, consensuts anld im -posed….